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Consumer Behavior : Concepts, Applications and Cases

M.S. Raju

Consumer Behavior : Concepts, Applications and Cases - New Delhi Vikas Publishing House Pvt Limited. 2005 - 352p

M.S. Raju & Dominique Xardel: Consumer Behavior : Concepts, Applications and Cases. New Delhi. Vikas Publishing House Pvt Limited., 2005. 81-259-1532-X Rs. 195.00--(658.8342RAJ)

ENGLISH

ISBN: 81-259-1532-X

Dewey Class. No.: 658.8342 / RAJ

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