Marketing Research : an Applied Orientation. Ed 5 (Record no. 53674)

MARC details
000 -LEADER
fixed length control field 00715nam a2200205Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241120224305.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-317-2317-3
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number MAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Naresh K. Malhotra
245 #0 - TITLE STATEMENT
Title Marketing Research : an Applied Orientation. Ed 5
250 ## - EDITION STATEMENT
Edition statement 5th Ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Dorling Kindersley (India) Pvt Limited
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 859p
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Naresh K. Malhotra & Satyabhusan Dash: Marketing Research : an Applied Orientation. Ed 5. (5th Ed) New Delhi. Dorling Kindersley (India) Pvt Limited, 2009. 81-317-2317-3--(658.83MAL)
546 ## - LANGUAGE NOTE
Language note ENGLISH
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Satyabhusan Dash,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOK
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        University of Agricultural Sciences, Dharwad University of Agricultural Sciences, Dharwad 27/01/2010 Academic Press: London   658.83/MAL 89164 20/11/2024 1 20/11/2024 GENERAL