Advertising Handbook. Ed 3 (Record no. 54137)

MARC details
000 -LEADER
fixed length control field 00634nam a2200193Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241120224701.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-415-42311-3
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number POW
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Helen Powell
245 #0 - TITLE STATEMENT
Title Advertising Handbook. Ed 3
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Routledge Taylor and Francis Group
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 247p
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Helen Powell; Jonathan Hardy & Sarah Hawkin: Advertising Handbook. Ed 3. New York. Routledge Taylor and Francis Group, 2009. 0-415-42311-3--(659.1POW)
546 ## - LANGUAGE NOTE
Language note ENGLISH
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jonathan Hardy Sarah Hawkin
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOK
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        University of Agricultural Sciences, Dharwad University of Agricultural Sciences, Dharwad 25/03/2010 Academic Press: London   659.1/POW 89925 20/11/2024 1 20/11/2024 GENERAL