TY  - BOOK
AU  - C.B. Mamoria
AU  -  R.L. Joshi, 
TI  - Marketing management
U1  - 658.8 
CY  - Allahabad
PB  - Kitab Mahal
N1  - C.B. Mamoria & R.L. Joshi: Marketing management.  (5th Ed)  Allahabad.  Kitab Mahal,--(658.8MAM)
ER  -