TY - BOOK AU - David L. Kurtz AU - Louis E. Boone, TI - Marketing. 2 Ed SN - 0-03-064087-3 U1 - 658.8 PY - 1981/// CY - London PB - Dryden Press N1 - David L. Kurtz & Louis E. Boone: Marketing. 2 Ed. (2nd Edition) London. Dryden Press, 1981. 0-03-064087-3--(658.8KUR) ER -