TY - BOOK AU - M.J. Xavier TI - Strategic marketing : A guide for developing sustainable competitive advantage SN - 81-7036-787-5 U1 - 658.8 PY - 1999/// CY - New Delhi PB - Sage Publications N1 - M.J. Xavier: Strategic marketing : A guide for developing sustainable competitive advantage. New Delhi. Sage Publications, 1999. 81-7036-787-5--(658.8XAV) ER -