Vaswar Das Gupta <br/><br/>
Marketing mantra : The real story of direct marketing in India 

 - New Delhi  Prentice Hall of India Pvt  Limited  2001 
 - 162p 
<br/><br/>Vaswar Das Gupta: Marketing mantra : The real story of direct marketing in India.  New Delhi.  Prentice Hall of India Pvt  Limited, 2001. 81-203-1437-9 Rs. 95.00--(658.8GUP)   
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>81-203-1437-9 
<br/><br/><label>Dewey Class. No.: </label>658.8  / GUP