M.S. Raju <br/><br/>
Consumer Behavior : Concepts, Applications and Cases 

 - New Delhi  Vikas Publishing House Pvt Limited.  2005 
 - 352p 
<br/><br/>M.S. Raju & Dominique Xardel: Consumer Behavior : Concepts, Applications and Cases.  New Delhi.  Vikas Publishing House Pvt Limited., 2005. 81-259-1532-X Rs. 195.00--(658.8342RAJ)   
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>81-259-1532-X 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / RAJ