Philip Kotler
Principles of Marketing
- 11th Ed
- New Delhi Dorling Kindersley (India) Pvt Limited 2006
- 671p
Philip Kotler & Gary Armstrong: Principles of Marketing. (11th Ed) New Delhi. Dorling Kindersley (India) Pvt Limited, 2006. 81-7758-107-4--(658.8KOT)
ENGLISH
81-7758-107-4
658.8 / KOT