Michael J. Etzel <br/><br/>
Marketing : Concepts and Cases 

 - 13th Ed 
 - New Delhi  Tata McGraw Hill Publishing Co. Limited  2006 
 - 735p 
<br/><br/>Michael J. Etzel; Bruce J. Walker; William J. Stanton & Ajay Pandit: Marketing : Concepts and Cases.  (13th Ed)  New Delhi.  Tata McGraw Hill Publishing Co. Limited, 2006. 0-07-060090-2--(658.8ETZ)   
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>0-07-060090-2 
<br/><br/><label>Dewey Class. No.: </label>658.8  / ETZ