Valarie A. Zeithaml <br/><br/>
Services Marketing : Integrating Customer Focus Across the Firm 

 - 4 th 
 - New Delhi  Tata MacGraw Hill Publishers Co Limited  2008 
 - 743p 
<br/><br/>Valarie A. Zeithaml; Mary Jo Bitner; Dwayne D. Gremler & Ajay Pandit: Services Marketing : Integrating Customer Focus Across the Firm.  (4 th)  New Delhi.  Tata MacGraw Hill Publishers Co Limited, 2008. 0-07-066007-6--(658.809ZEI)   
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>0-07-066007-6 
<br/><br/><label>Dewey Class. No.: </label>658.809  / ZEI