TY  - BOOK
AU  - Matin Khan
TI  - Consumer Behaviour and Advertising Management
SN  - 81-224-1947-X
U1  - 658.8342 
PY  - 2007///
CY  - New Delhi
PB  - New Age International ( P ) Limited Publishers
N1  - Matin Khan: Consumer Behaviour and Advertising Management.  New Delhi.  New Age International ( P ) Limited Publishers, 2007. 81-224-1947-X Rs. 195.00--(658.8342KHA)
ER  -