TY  - BOOK
AU  - Philip Kotler
AU  -  Kevin Lane Keller Abraham Koshy  Mithileshwar Jha
TI  - Marketing Management : A South Asian Perspective. Ed 13
SN  - 81-317-1683-0
U1  - 658.8 
PY  - 2009///
CY  - New Delhi
PB  - Dorling Kindersley (India) Pvt Limited
N1  - Philip Kotler; Kevin Lane Keller; Abraham Koshy & Mithileshwar Jha: Marketing Management : A South Asian Perspective. Ed 13.  (13th Ed)  New Delhi.  Dorling Kindersley (India) Pvt Limited, 2009. 81-317-1683-0--(658.8KOT)
ER  -