TY - BOOK AU - Tiled Heding AU - Charlotte F. Knudtzen Mogens Bjerre TI - Brand Management : Research, Theory and Practice SN - 0-415-44327-2 U1 - 658.827 PY - 2009/// CY - New York PB - Routledge Taylor and Francis Group N1 - Tiled Heding; Charlotte F. Knudtzen & Mogens Bjerre: Brand Management : Research, Theory and Practice. New York. Routledge Taylor and Francis Group, 2009. 0-415-44327-2--(658.827HED) ER -