Sumit Sethi <br/><br/>
Encyclopaedia of Brand Management. Vol 1  

 - New Delhi  Anmol Publications Pvt Limited  2009 
 - 308p 
 -  Vol 1 .
<br/><br/>Sumit Sethi & Alok Satsangi: Encyclopaedia of Brand Management. Vol 1.  New Delhi.  Anmol Publications Pvt Limited, 2009. 81-261-3834-0 Rs. 5000.00--(658.827SET)   
<br/><br/><br/>ENGLISH 
<br/><br/><label>ISBN: </label>81-261-3834-0 
<br/><br/><label>Dewey Class. No.: </label>658.827  / SET