Marketing Management. Ed 13
- 13th Ed
- New Delhi Pearson Education Pvt Limited 2012
- 647p
Philip Kotler; Kevin Lane Keller; Abraham Koshy & Mithileshwar Jha: Marketing Management. Ed 13. (13th Ed) New Delhi. Pearson Education Pvt Limited, 2012. 81-317-1683-0--(658.8KOT)