T.S.Devaraj 
Fundamentals of Marketing Management 
 - New Delhi  Anmol Publications Pvt Limited  2010 
 - 434p 
T.S.Devaraj: Fundamentals of Marketing Management.  New Delhi.  Anmol Publications Pvt Limited, 2010. 81-261-4210-1 Rs. 995.00--(658.8T.S)   
ENGLISH 
81-261-4210-1 
658.8  / DEV