Marketing Management : A South Asian Perspective. Ed 14 - Philip Kotler; Kevin Lane Keller Abraham Koshy Mithileshwar Jha (New Delhi Pearson Education Pvt Limited, 2013)
Philip Kotler; Kevin Lane Keller; Abraham Koshy & Mithileshwar Jha: Marketing Management : A South Asian Perspective. Ed 14. (14th Ed) New Delhi. Pearson Education Pvt Limited, 2013. 81-317-6716-0--(658.8KOT)
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