TY  - BOOK
AU  - Rajan Saxena
TI  - Marketing Management. Ed 4
SN  - 0-07-014491-5
U1  - 658.8 
PY  - 2012///
CY  - New Delhi
PB  - Tata McGraw Hill Education Private Limited
N1  - Rajan Saxena: Marketing Management. Ed 4.  (4th Ed)  New Delhi.  Tata McGraw Hill Education Private Limited, 2012. 0-07-014491-5--(658.8SAX)
ER  -