TY  - BOOK
AU  - Jay D
TI  - Retail Advertising and Promotion
U1  - 658.87 
PY  - 2011///
CY  - New York
PB  - Fairchild Books 
N1  - Jay D: Retail Advertising and Promotion.  New York.  Fairchild Books , 2011. Rs.8574.40--(658.87JAY)
ER  -