| 000 | 00639nam a2200181Ia 4500 | ||
|---|---|---|---|
| 005 | 20241120192402.0 | ||
| 008 | 241119s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a0-07-047426-5 | ||
| 041 | _aENG | ||
| 082 |
_a659.1 _bPAR |
||
| 100 | _aM.G. Parameswaran | ||
| 245 | 0 | _aFCB-ULKA Brand Building Advertising : Concepts and Cases | |
| 260 |
_aNew Delhi _bTata McGraw Hill Publishing Co. Limited _c2004 |
||
| 300 | _a212p | ||
| 504 | _aM.G. Parameswaran: FCB-ULKA Brand Building Advertising : Concepts and Cases. New Delhi. Tata McGraw Hill Publishing Co. Limited, 2004. 0-07-047426-5--(659.1PAR) | ||
| 546 | _aENGLISH | ||
| 942 | _cBK | ||
| 999 |
_c44547 _d44547 |
||