000 00802nam a2200205Ia 4500
005 20241120194054.0
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020 _a0-07-061143-2
041 _aENG
082 _a658.8
_bWAL
100 _aOrville C. Walker, Jr.
245 0 _aMarketing Strategy : A Decision-Focused Approach
250 _a5th Ed
260 _aNew Delhi
_bTata McGraw Hill Publishing Co. Limited
_c2006
300 _a346p
504 _aOrville C. Walker, Jr.; John W. Mullins; Harper W. Boyd, Jr. & Jean-Claude Larreche: Marketing Strategy : A Decision-Focused Approach. (5th Ed) New Delhi. Tata McGraw Hill Publishing Co. Limited, 2006. 0-07-061143-2--(658.8WAL)
546 _aENGLISH
700 _a John W. Mullins Harper W. Boyd, Jr. Jean-Claude Larreche
942 _cBK
999 _c46444
_d46444