Advertising Management

By:

Rajeev Batra

Contributor(s):

John G. Myers David A. Aaker

Material type: Text

TextLanguage: ENG Publication details: New Delhi Prentice Hall of India Pvt Limited 1996Edition: 5th EdDescription: 754pISBN:

81-203-1219-8

DDC classification:

659.1 BAT

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
GENERAL	University of Agricultural Sciences, Dharwad	659.1/BAT	1	Available	76653

Rajeev Batra; John G. Myers & David A. Aaker: Advertising Management. (5th Ed) New Delhi. Prentice Hall of India Pvt Limited, 1996. 81-203-1219-8 Rs. 250.00--(659.1BAT)

ENGLISH

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