Consumer Behavior and Marketing Strategy

By:

J. Paul Peter

Contributor(s):

Jerry C. Olson

Material type: Text

TextLanguage: ENG Publication details: New Delhi Tata McGraw Hill Publishing Co. Limited 2006Edition: 7th EdDescription: 579pISBN:

0-07-060158-5

DDC classification:

658.8342 PET

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
GENERAL	University of Agricultural Sciences, Dharwad	658.8342/PET/	4	Available	79583
GENERAL	University of Agricultural Sciences, Dharwad	658.8342/PET/	5	Available	79584

J. Paul Peter & Jerry C. Olson: Consumer Behavior and Marketing Strategy. (7th Ed) New Delhi. Tata McGraw Hill Publishing Co. Limited, 2006. 0-07-060158-5--(658.8342PET)

ENGLISH

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