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Measurement in Marketing Research : An Alternative Framework

By: Material type: TextTextLanguage: ENG Publication details: Cheltenham Edward Elgar Publishing Limited 2009Description: 482pISBN:
  • 1-84844-165-1
DDC classification:
  • 658.83 SAL
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Item type Current library Call number Copy number Status Barcode
GENERAL GENERAL University of Agricultural Sciences, Dharwad 658.83/SAL 1 Available 91477

Thomas Salzberger: Measurement in Marketing Research : An Alternative Framework. Cheltenham. Edward Elgar Publishing Limited, 2009. 1-84844-165-1--(658.83SAL)

ENGLISH

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